Will AI build stronger brands than humans can ?
"This is a condensed version of a presentation held at Valtech RADON in September 2022.
As a hybrid creative agency with an untraditional mindset, we’re always looking for new and exciting ways to make our clients’ work more effective. Among other things, this means using – and increasingly partnering with – the right technology.
From this perspective, artificial intelligence is one of the most interesting fields right now. In this presentation, we provide some of our thinking on AI’s role in creative work and a behind-the-scenes peek into how this technology fuels the creative process within the agency today.
The golden decade of AI progress."